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BBC Trust gives provisional approval to Project Canvas |
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Written by CB Team
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Thursday, 24 December 2009 |
 The BBC Trust has given its provisional approval to the BBC's involvement in Project Canvas, saying that the likely public value of the proposal justifies any potential negative market impact.
Project Canvas is a joint venture between the BBC and five other partners to develop and promote a common standard that would allow viewers with a broadband connection to watch on their television sets on-demand services, such as the BBC iPlayer or the ITV Player, and other internet content, as well as ordinary linear television content. This would be via a device such as a set–top box connected to the internet. Viewers would have to have a broadband subscription but would not pay any additional subscription for the content.
The Trust has reached its provisional conclusions after a rigorous process of assessment, evaluating the evidence gathered and put to it about the proposal. There were more than 800 written consultation responses from individuals and industry stakeholders, and the Trust also spoke to more than 60 industry stakeholders and considered a range of other research.
The Trust is proposing some conditions on the BBC's participation in the venture, to secure public value and lessen any adverse impact Canvas might have on the wider market, where possible.
There will now be a period of consultation on the provisional conclusions closing on 2 February 2010, after which the Trust will reach its final decision.
BBC
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Last Updated ( Thursday, 24 December 2009 )
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