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Sony BRAVIA W4000 with Picture Frame Tech |
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Written by CB Team
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Tuesday, 01 April 2008 |
 Sony have launched a new LCD TV called The BRAVIA W4000 and it offers 1080p Full HD, a new cabinet styling and a special Picture Frame Mode which is designed to enhance your living space by displaying beautiful HD photo images when the TV is not in use.
The Picture Frame Mode switches the set to a reduced brightness and displays digital photos in HD quality, with the characteristics of traditional film.
You can personalise your TV with your own pictures from the USB Photoviewer or use the six pre-installed pictures. Picture Frame Mode uses approximately 35 per cent less power than TV viewing mode, so it helps reduce overall power consumption.
The BRAVIA W4000-Series also features BRAVIA Sync technology. This uses HDMI connections to send commands to the various components of a Home Theatre system. So you can start watching a film on the Blu-ray Disc player with one press of a button on a single remote.
Perhaps the most fundamental piece of future-proofing is the inclusion of an integrated HDTV tuner and AVC-HD decoder alongside the DVB-T digital tuner. So there’s no need for a set-top box to access terrestrial HDTV programming where available. In addition, the Series is equipped with a cable TV tuner which can also handle HD services (subject to operator support).
Home Cinema enthusiasts are likely to be drawn to the 24p True Cinema mode. Cine cameras actually film at 24 frames per second, but televisions operate at a higher frame rate, so conversion has traditionally been necessary.
The result is a 4% discrepancy from the original – the film on TV actually runs 4% faster than the original, and the soundtrack rises by 4% in pitch. When a BRAVIA W4000-Series TV is connected to a film source such as a Blu-ray Disc player, the original 24 frames per second are played just as the camera first recorded them. You see – and hear – exactly what you should.
No price or release date announced.
Sony
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Last Updated ( Tuesday, 01 April 2008 )
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